http://marketing.md/rss Discuss marketing in a knowledgeable and friendly community. ru http://marketing.md/articles/comunicarea-online-a-intreprinderilor-mici--i-mijlocii.html Wed, 22 Feb 2012 10:44:00 +0200 admin@marketing.md (Marketing.md) http://marketing.md/articles/comunicarea-online-a-intreprinderilor-mici--i-mijlocii.html http://marketing.md/articles/tesco-se-extinde-cu-quot-magazine-virtuale-quot.html Wed, 22 Feb 2012 10:28:57 +0200   Retailerul britanic Tesco isi mareste prezenta in Coreea de Sud, instalind "magazine virtuale", la statiile de autobuz. ]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/tesco-se-extinde-cu-quot-magazine-virtuale-quot.html http://marketing.md/articles/bacardi-calls-global-grey-goose-vodka-pitch.html Wed, 22 Feb 2012 09:48:09 +0200 Grey Goose, the Bacardi-owned vodka brand, is looking for an agency to create global advertising to push its premium positioning.]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/bacardi-calls-global-grey-goose-vodka-pitch.html http://marketing.md/articles/cele-mai-bune-citate-de-marketing.html Tue, 21 Feb 2012 11:16:21 +0200 http://coolmarketingstuff.com,  10 cele mai bune citate legate de marketing sunt cele ce urmeaza. E interesant de remarcat ca majoritatea autorilor asa cum ii cunoastem, nu au nici o legatura cu activitatea de marketing]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/cele-mai-bune-citate-de-marketing.html http://marketing.md/articles/produsele-autohtone-au-fost-apreciate-cu-medalii-la-rdquo-prodexpo-rdquo.html Tue, 21 Feb 2012 10:38:23 +0200 Produsele agenţilor economici din Moldova, care au participat cu stand colectiv, în perioada 13-17 februarie 2012, în Moscova, Federația Rusă, la Expoziţia Internațională „Prodexpo”, ediția a XIX-a, au fost apreciate cu medalii.]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/produsele-autohtone-au-fost-apreciate-cu-medalii-la-rdquo-prodexpo-rdquo.html http://marketing.md/articles/p-amp-g-vypuskaet-na-amerikanskij-rynok-poroshok-tide-pods-v-stile-pop-art.html Tue, 21 Feb 2012 10:26:47 +0200 Компания Procter & Gamble наконец-то выводит на американский рынок долгожданный новый продукт, дозированный порошок Tide Pods. Компания также планирует выпуск новых продуктов и брендов в ближайшем будущем.]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/p-amp-g-vypuskaet-na-amerikanskij-rynok-poroshok-tide-pods-v-stile-pop-art.html http://marketing.md/articles/ten-common-marketing-mistakes-1.html Tue, 21 Feb 2012 10:03:55 +0200 First, review the basics involved in building awareness. Then forge a plan, heed the hurdles involved in its execution, and don't expect immediate results
]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/ten-common-marketing-mistakes-1.html http://marketing.md/articles/nespresso-au-invitat-o-femeie-pentru-george-clooney.html Mon, 20 Feb 2012 13:32:53 +0200 ]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/nespresso-au-invitat-o-femeie-pentru-george-clooney.html http://marketing.md/articles/microsoft-menjaet-logotip-operacionnoj-sistemy.html Mon, 20 Feb 2012 12:59:40 +0200 Редизайн логотипа компания приурочила к выходу Windows 8]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/microsoft-menjaet-logotip-operacionnoj-sistemy.html http://marketing.md/articles/bartle-bogle-hegarty-launches-business-with-video-game-for-chupa-chups.html Sun, 19 Feb 2012 19:36:47 +0200 Agency Bartle Bogle Hegarty (BBH) has created an online game for Chupa Chups that launches officially Feb. 20, on Facebook . The goal of the enterprise, the first of several games planned, is intended to make a profit, not just temporarily entertain and get the brand attention, the client maintains.

]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/bartle-bogle-hegarty-launches-business-with-video-game-for-chupa-chups.html http://marketing.md/articles/social-media-marketing.html Fri, 17 Feb 2012 11:42:08 +0200 admin@marketing.md (Marketing.md) http://marketing.md/articles/social-media-marketing.html http://marketing.md/articles/bautura-care-a-doborit-red-bull-ul.html Fri, 17 Feb 2012 10:48:26 +0200 Brandul 5-Hour Energy reprezinta un succes urias pe piata bauturilor energizante, mai ales dupa ce a reuşit crearea unei nise in aceasta industrie, in urma careia insuşi gigantul Red Bull GmbH a trebuit sa se recunoasca infrint. ]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/bautura-care-a-doborit-red-bull-ul.html http://marketing.md/articles/brjend-ostaetsja-v-soznanii.html Fri, 17 Feb 2012 09:33:39 +0200  Брэнд – философский камень торговли, позволяющий превращать мусор в золото. По крайней мере, так о брэнде думают многие рекламодатели. На деле все сложнее. Брэндинг – это создание устойчивой связи между Словом и Образом. Образом и Сознанием. Между правым и левым полушарием. Это – универсальный язык коммуникации. Но не больше.]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/brjend-ostaetsja-v-soznanii.html http://marketing.md/articles/coca-cola-zapuskaet-kampaniju-move-to-the-beat.html Fri, 17 Feb 2012 09:24:39 +0200 Coca-Cola официально запустила свою кампанию к лондонской олимпиаде Move to the Beat с участием обладателя Grammy продюсера Марка Ронсона (Mark Ronson) и известной британской вокалистки Кэти Би (Katy B).]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/coca-cola-zapuskaet-kampaniju-move-to-the-beat.html http://marketing.md/articles/festivalul-international-al-premiilor-din-publicitate-de-la-new-york.html Thu, 16 Feb 2012 10:01:08 +0200 admin@marketing.md (Marketing.md) http://marketing.md/articles/festivalul-international-al-premiilor-din-publicitate-de-la-new-york.html http://marketing.md/articles/why-user-experience-is-critical-to-customer-relationships.html Thu, 16 Feb 2012 09:25:27 +0200 User experience is a priority that should, in some way, find a home within the design of any new-media strategy.]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/why-user-experience-is-critical-to-customer-relationships.html http://marketing.md/articles/procter-amp-gamble-quot-divorteaza-quot-de-pringles-vezi-cine-a-cumparat-brandul.html Thu, 16 Feb 2012 09:15:45 +0200 admin@marketing.md (Marketing.md) http://marketing.md/articles/procter-amp-gamble-quot-divorteaza-quot-de-pringles-vezi-cine-a-cumparat-brandul.html http://marketing.md/articles/nestle-se-extinde-pe-piata-de-ciocolata-premium.html Wed, 15 Feb 2012 17:35:58 +0200 Bloomberg.]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/nestle-se-extinde-pe-piata-de-ciocolata-premium.html http://marketing.md/articles/primul-parfum-axe-pentru-femei.html Wed, 15 Feb 2012 13:31:50 +0200 admin@marketing.md (Marketing.md) http://marketing.md/articles/primul-parfum-axe-pentru-femei.html http://marketing.md/articles/five-great-agency-ideas-from-around-the-world.html Wed, 15 Feb 2012 09:43:51 +0200 TBWA Hakuhodo, and the runner-up was Brazil's F/Nazca Saatchi & Saatchi. But many of those who didn't win submitted ideas you can learn from. Here are five of the best, culled from Latin America, Europe and Asia.]]> admin@marketing.md (Marketing.md) http://marketing.md/articles/five-great-agency-ideas-from-around-the-world.html